De Uithof

In this role, I was responsible for the day-to-day marketing activities and the bigger picture behind them. I developed and rolled out creative campaigns across both online and offline channels, making sure everything feels consistent and on-brand. I managed the website and social media platforms, from planning and creation to publishing and optimisation.

A big part of my work was creating content with a clear goal in mind. From newsletters and advertisements to campaign visuals and copy, I focused on content that connects and performs. Alongside this, I worked on marketing plans, kept an eye on market trends, and adjusted strategies to spot new opportunities and improve results.

I collaborated closely with internal teams and external partners to bring campaigns to life and support the organisation of events. By tracking performance and analysing results, I continuously refined our marketing efforts and looked for ways to do things better next time.

Below you’ll find all of the content I made for our online and offline channels

Posters and banners

During the year we had various campaigns and promotions to get more people to come to De Uithof.

Narrowcasting

Around the whole building, we had a narrowcasting system (tv’s on which you can advertise). On these screens we had all kinds of content, but also all our actions and campaigns.

Social media

Social media played a key role in promoting De Uithof and connecting with our community. I was responsible for the full process, from content planning and creation to publishing and community management. The focus was on creating engaging, recognisable content that matched De Uithof and supported ongoing campaigns, events, and promotions.